our story
From the Founder
“I started OppLift with a few friends when I was 16. Although I didn’t know much back then, I knew that a world where thousands die every day from poverty-related causes was unacceptable. I also felt that this problem needed to be met with a new kind of non-profit, one that truly engaged the next generation, the ones that had the potential to end this extreme poverty during their lives.
With all the technologies and resources we have in our world, we should not see 20,000 children dying every day from poverty-related illnesses. Yet this is where we find ourselves, and this is why OppLift was started by a group of young visionaries who believed that the problem must be more about storytelling than statistics. Everyone would admit that poverty is a terrible, gut-wrenching issue, but it’s often hard to feel since it exists a world away.
Truth x Vision exists to tell that story in a creative, compelling way. Marketing is often ignored by most non-profits, but we take our brand and our messaging very seriously. We believe that to find ourselves living in a world without extreme poverty, we need to engage the generation that will drive it home.
In order to truly connect upcoming leaders to this challenge, we need to embrace their values: Creativity, transparency and fun blended with a results-driven approach to economic development. We need projects that work, and a brand that inspires. We’ve had a good run so far, and by God’s grace we will keep going until this monster is taken down forever. Thanks for reading and I hope you join me, and us, in this crusade.”
-Kris Asleson, Founder
Our Mission
To instill the next generation with the dream of ending global poverty.
Our Vision
To simply ask and imagine, “What if our children grew up with no knowledge of extreme poverty?”
Meet the Team
Meet a few of our key leaders, in the US and abroad!
founder
Kris Asleson
Kris is the founder and president of the organization
partner
Jerry Tindall
Jerry is a key strategic partner and inventor of Farm in a Barrel
partner
Luke Pinneo
Luke is a key strategic partner and helped launch the Village Drill program
in-country director
Nana Mensah
Nana is our in-country leader in Ghana
farm in a barrel program manager
Eugene Wilson
Eugene runs our farming programs in Ghana
village drill program manager
Vincent Essienyi
Vincent manages our clean water initiatives in Ghana
founding verse
What Drives Us
Isaiah 58:6-10
download
2023 report
download
2024 report